Sales Enablement

How to Prepare for a Sales Meeting

Article

Andy lets you know what you can do to prepare for a sales meeting. Video Transcription So, what’s the best way to prepare for a sales meeting? One of the things that I do and I think a lot of us people that are out there talking to new customers is to do research get […]

How Can Design & Technology Help Sales People Close Deals?

Article

Andy talks about the importance of design and technology, and how it can influence your sales. Video Transcription Design and technology are extremely important to your sales process. Design from a standpoint that you want to have a brand that’s consistent across everything you do which breeds confidence in prospects. And then you also want […]

Get Sales and Have People Promote It Too

Article

I was sent this by a potential client recently and loved the idea. IKEA (I love their furniture–our office is full of it) offers a promotion that if you tweet from their store, you get $10 to spend. Now, not only is IKEA getting people to the store, they are giving them only a small […]

Package Design Plays in the Sales Success of a Product

Article

The question comes down to whether you want to scream at your customer to make them want to buy your product or you want to create a pleasant introduction inviting them to try your product. It’s the reality that you can really say more with less. When you’re thinking about package design, remember that the […]