Best Website Strategies for B2B Companies in 2018
No matter what industry you’re in, if your company is selling primarily business-to-business (B2B), you’re going to need a great website to grow and succeed over the long run. But developing a great looking (and functioning) B2B website isn’t something that happens overnight. But today’s digital B2B environment is much different than even just a [...]
The Top 25 Articles About Web Design in 2018
It’s 2018, and whether you’re a brand new business building your first website, or an established one in need of a revamp, there are a slew of factors you’ll need to take into account. Consumers and technology have evolved, SEO algorithms have changed, and new digital tools have emerged. Good thing we’ve scoured the net to […]
Assessing Your Brand, Website & Marketing
Slides from our seminar on how to properly assess your business in order to lay out the strategy to achieve your marketing goals.
28 Video Stats for 2018
Implementing video into your marketing strategy will increase conversion rates and engage your customer. Check out the statistics for 2018 and you will see why video is a MUST. Social video generates 1200% more shares than text and images combined (SmallBizTrends) 64% of consumers purchase after watching branded social videos (Tubular Insights) 92% of mobile […]
Ensuring ROI in Marketing
Slides from our seminar on how to track, measure and analyze return on investment for your marketing initiatives.
Driving Targeted Website Traffic to Generate Leads
Slides from our two-hour workshop that went in depth on how to build an effective brand message and drive traffic to your site.
Architects, Construction & Engineers Must Have A Great Website Portfolio
If you have a construction or architecture firm, it’s important to showcase your work on your website. It should be easy to use and easy to sort, so prospects can find exactly what they want. Provide testimonial videos, different angles of the work, and quick stats to provide validation.
Leveraging Content Marketing & Expertise for CRE + A/E/C Firms
Leverage the expertise of your team members to build your brand. By writing blogs, posting on social media, and having content on your website that is written by your experts, you will pique people’s interest and bring in new leads.
Utilizing Imagery & Video on Commercial Real Estate Websites
Visuals showcase everything that you’ve done. This creates great validation for your prospects. Visuals are changing, and drones and 3D tours are becoming the new way to really get people excited about your properties.
Driving ROI from Analytics 2017
Analytics is challenging with an incredible amount of data, new features, and no clear way to understand what it means. That’s why we are hosting a workshop at the Insivia offices August 18, 2017 from 12:00(noon) – 1:30. Here, you’ll learn everything you need to know about Google Analytics including: What Google Analytics is and […]