2016 Business Development Poll
What business development resolution will you keep this year? Discover what areas of focus other businesses see as priorities to expedite growth, and share your opinion. We want to know what you think. Let’s grow together.
Digital Wayfinding Apps
In this Insivia Insight video, Andy discusses digital and mobile wayfinding, which is a way for people to use technology to navigate physical spaces. Besides offering customers an engaging helpful service, these types of apps offer great ways to reach out to people through very targeting marketing efforts. Did you like this insight? Make sure […]
The (re)Birth of Virtual Reality
Virtual reality still seems far away, like a concept out of bad 90’s science fiction, but the genre has always been anchored by two premises: 1), the material uses exotic characters, locations, and technology to tell us something about contemporary life, and 2), there is an underlying scientific basis and plausibility that can predict future behavior or […]
User Experience and Web Design
Regarding your company’s website, one of the most important variables to control for is the user’s experience. It can be argued that the customer experience is the end game, and how they fundamentally evaluate your brand. Whether you sell products or offer services, your customer’s experience is ultimately what they remember, and what they share […]