Tony Zayas Articles & Insights

What is Legal Tech? It’s a term used to describe software and technology that helps law firms, corporate legal teams, and other legal professionals automate workflows and provide cost-effective services. Learn more about the advantages of legal tech and how it is changing the industry today!

What Does Google’s New ‘Helpful’ Update Mean for Your Website TrafficGoogle wants to reward your SEO… If you put in the work.Google is launching a content update that “aims to better reward content where visitors feel they’ve had a satisfying experience.” Aka content for content’s sake is not going to help you meet your KPIs […]

Virtual SaaS Selling: Overcoming The Remote ChallengeIf you’re on the inside of a virtual SaaS sales team, you know all too well how much the new way of working differs from the old. Here’s some real talk about what it takes to succeed in this new virtual SaaS selling environment.Explore the article:Traditional vs. Virtual SellingReasons for […]

How to crush your SaaS lead generation strategy.Growing a strong customer base for a software company is one of the key fundamentals for business development and sustainability.Obviously, mastering the art of increasing your sales leads can be a huge catalyst for growth.  As we learn in our SaaS Founder interviews, many software companies start out […]

By Jacob Wedderburn-Day, CEO & Co-Founder of Stasher The TL;DR is pretty much as the title says, read on to find out more! PRE-COVID – STASHER I am the co-founder of a business called Stasher, having started it with my college roommate just after graduating. It’s a travel platform that connects people with local businesses […]

The cutting-edge experience will include a prime opportunity for startups to pitch their product or service

As a bootstrapped company, IdeaScale’s customers are our investors, but they are also our collaborative product developers who help us decide what to build next, they are our tastemakers who tell us how we’re doing in the market place and they are also a key part of our marketing strategy.

The survival of your tech consulting business depends largely on having a working go-to-market strategy that oversees the successful launch of your services.

In this article, we shall highlight the best medical device websites where you can have access to vital information that helps you in product design and market penetration strategies.

PR Strategies for Tech Consulting ServicesIn the technology industry, the business environment is not as traditional as before, it is entirely different from what it used to be – no longer business as usual.The reason for this new trend is obvious – competition has intensified and companies strive to remain a going concern and foster […]

Insivia is excited to announce the beta product launch of Breakthrough, a cutting edge software that combines both expertise and consultancy to empower organizations to develop and formulate a more organized, defined, collaborative, and strategic vision for their businesses.

In this article, we’ll be highlighting the need for a great website for your tech consultancy and provide you with tips on how to create a stunning website that will help you attract the right audience for your company.

With the evolution and growing influence of SaaS companies, Insivia moves to spotlight SaaS founders and share their experiences and insights with other leaders, developers and professionals in the industry.

Retention plays an important role in the success of any company. It’s key to assign the responsibility to someone.

Churn is a silent killer of the modern-day SaaS business. So, to avoid the loss of customers, we’ve come up with a useful list of customer retention strategies to consider.

Customer feedback is a powerful guide that provides you with critical insights, and acting on it will take your business to a whole new level. Read all about the ins and outs of this valuable tool.

Every organization can benefit from installing dashboards that align with its goals. Dashboards provide your organization with an insight into the software that you use. This tool simplifies data and evokes action.

Customer communication for SaaS retention is the key to building lasting relationships and combating churn. Everything starts by choosing the right method of communication.

FOR IMMEDIATE RELEASE  With over 70% of clients outside of Ohio, Insivia expands its footprint across the globe.  CLEVELAND, OHIO, Sept. 8, 2020 — Cleveland-based growth consultancy and agile marketing agency Insivia continues to extend its international client reach after bringing in new clients based in Canada, Germany, Israel, Indonesia, Spain, Switzerland, and Thailand. The […]

FOR IMMEDIATE RELEASE  The international strategic consulting firm will share their expertise at various US-based events covering topics ranging from tech marketing, brand strategy, social selling, and eCommerce at various Q4 events.  CLEVELAND, OHIO, October 17, 2019 — Cleveland-based growth consultancy and agile marketing agency, Insivia will finish out 2019 with a series of speaking […]