Rasha Uthman

Positioning a Fintech Disruptor Brand

Article in SaaS + Tech Founder Blogs

The story of how Pocketnest, the financial wellness app, leveraged language, approachability and pure value to reach the masses.We knew when creating Pocketnest, the financial wellness app that exists to bring financial wellness to the masses, that we wanted to be different from all other fintech platforms. For one, we offer comprehensive financial planning services—something […]