The main reason behind taking the time to create a strategic marketing plan is to help position your company for growth in the following year. The more time you’ve taken to explore your priorities, goals, and objectives, the more likely you are to follow through and actually achieve the goals that you’ve set for yourself and your business. Check out the infographic below of a “Marketing Growth Wheel” and start to map out your processes for growth in 2014!
Click the image to view the full graphic. Originally posted by Smart Insights.
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Ask yourself: “Is our money being spent wisely?” Tracking your leads and providing a return on investment is a topic any smart marketer is always looking to learn more about. You cannot improve what you don’t measure.