The landing page is one of the first places your customers learn about what you have to offer. It can be the place your potential consumers either leave from your website or follow through to potentially convert into paying customers. It’s crucial for landing pages to be designed with the visitor in mind. Everything from image placement to color and font can effect how often users convert into paying customers.
Be sure to join us for our Web Conversion Seminar on Feb 27th
Originally posted by Pardot, click below to view the full infographic
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Ask yourself: “Is our money being spent wisely?” Tracking your leads and providing a return on investment is a topic any smart marketer is always looking to learn more about. You cannot improve what you don’t measure.