In order to be successful at social media marketing, you need to know how your current strategy is performing. It can be a challenging figuring out what KPI’s you need to measure but this infographic helps out and explains social media analytics.
Originally posted by e-interactive, click below to view the full infographic.
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Ask yourself: “Is our money being spent wisely?” Tracking your leads and providing a return on investment is a topic any smart marketer is always looking to learn more about. You cannot improve what you don’t measure.