If you’re an e-commerce business, you know that most online shoppers like to do their research before buying. One of the ways they do this is by product recommendations from various sites across the web. While it’s often tough to make sure your products and services are reviewed accurately, they’re still essential for many merchandisers. Just make sure you have the right combination of tools at your disposal to truly maximize ROI – check out the infographic below to see what you should be looking for.
Click the image below to view the full infographic. Originally posted by SocialMediaChimps.com
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Ask yourself: “Is our money being spent wisely?” Tracking your leads and providing a return on investment is a topic any smart marketer is always looking to learn more about. You cannot improve what you don’t measure.