We’ve talked on separate occasions about both marketing automation services and CRMs, and how they can be helpful sales tools in your arsenal. While CRMs and marketing automation have a lot to offer on their own, integrating the two systems can provide your organization with a supercharged suite of tools that can give sales and marketing teams a dramatic edge over the competition. Check out the infographic below to see how.
Originally posted by SalesForce.
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Ask yourself: “Is our money being spent wisely?” Tracking your leads and providing a return on investment is a topic any smart marketer is always looking to learn more about. You cannot improve what you don’t measure.